A vintage Game Fair to welcome the lifting of Covid restrictions!

Date: 26/08/2021

Our followers know how much the team here at Hayfield England missed seeing our lovely customers and supporters face to face during the various lockdowns and cancellations caused by Covid.  That meant it was with great excitement that I signed up to take the Hayfield England stand to the Game Fair this year, which came hot on the heels of a really successful Royal Windsor Horse Show. The Game Fair is a brilliant celebration of all thing’s countryside and rural, and it’s one of my favourite events on the calendar. The organisers tried everything to put the 2020 event on, including moving it later in the year to September, but it was not to be. Thankfully this year’s event was perfectly timed to take place after many of the final covid-19 restrictions were lifted and we could enjoy an event which really did feel like normality had resumed!

The Game Fair is held at the stunning Ragley Hall in Warwickshire and brings together leading figures from the worlds of shooting, fishing, hunting and the rural lifestyle for 3 days of displays, competitions, networking and most importantly… shopping! The sheer variety of different brands who were attending was brilliant, and for all of the business owners who took a stand there the record attendance was a welcome change from the cancelled events and uncertainty we’ve all grown to dread.

Our stand was busy from start to finish with people snapping up Hayfield goodies! As you would expect from a fair attended by lots of country sports enthusiasts, our fedoras and summer Henleys adorned with game bird feather wraps and pins sold very well indeed. The new luxury collection of elegant summer hats was also a hit, and the collection of silk scrunchies and pillowcases proved popular. It was such a tonic to see people enjoying their first ‘proper’ day out in many months and we’d like to say a very big ‘thank you’ to everyone who came to the stand to say hello.


We already have the 2022 Game Fair firmly in our diaries and hope to see you all there. It’s taking place from the 29th to the 31st of July and promises to be bigger and better than ever before! Now, we’d better get to work on some new products ready to bring with us in just under 12 months’ time… Sign up so you’re first to hear when the tickets go on sale by clicking here.

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